According to this Harvard Business Review article, coaching is really powerful! ‘No other productivity investment comes close to coaching in improving reps’ performance’ – by up to 19%!
Though what it is also saying, is that it is important to choose the right candidates to be coached! These should be the middle 60% core performers, not the top or the bottom..!
Yes! I know it’s controversial! That said, from a company’s performance management perspective, it seems to make sense! I would say the decision for coaching should also depend on the intended outcome. If the objective is to improve engagement and reduce turnover rate, then the criteria for coachees would be different. If the objective is to prepare coachees for promotion and next level roles, that’s also going to change the candidate selection!
For the majority of us, rest assured, coaching works!
#CoachingIsGold #HeightenedAwareness #WhatIsCoaching #DemystifyCoaching